Sticky Prime (drink) and Sticky Prices

The Blind Squirrel's Monday Morning Notes, July 3rd, 2023.

The 🐿️ is on the road in Europe for the next couple of weeks. We will continue to publish the weekly note while travelling but it may be short(er) form than usual.

• Some labored analogies between sticky energy drinks and sticky inflation lead us to some considerations of current central bank policy and our broader outlook for markets.

• A brief Acorn review is focused on our painful ‘round trip’ in the corn trade and positive developments at Prosus.

Sticky Prime (drink) and Sticky Prices

It has hit Australia too. Mrs.🐿️’s youngest has never shown much interest in helping with grocery shopping. However, in recent weeks, a request to go to “Woolies” (Woolworths the supermarket) is the first utterance to pass his lips at the school gates. The reason? Apparently, they have new stock of Prime energy drinks.

For those unfamiliar with the craze, London's Evening Standard newspaper published a profile on the meteoric growth of this new brand launched by a couple of YouTubing boxers, Paul Loga…